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Embrace Your Inner Versace: Go Big and Go Home In this FW ’18 Men’s collection everything is so Versace, that it will give you that familiar feeling of coming home. A wardrobe for a man who isn’t afraid to explore his wildest side – Versace Men Fall Winter 2018 is all about playing with the […]



Moschino F/W18 Menswear and Women’s pre-collection fashion show!



Enjoy the Holidays Season!

EuroItalia wishes you a dreamy Christmas and a happy New Year!! May these holidays and new year bring you lots of love, health and success. Watch the video.



Moschino launches the newest Gold Fresh Couture in Miami

Miami, 7th December 2017 – Moschino launched together with EuroItalia the newest fragrance for her Gold Fresh Couture during an exclusive dinner at Eden Roc Miami Beach hotel durig Art Basel. Among our guests: Joan Smalls (testimonial of the new communication campaign of Gold Fresh Couture), Giampaolo Sgura (photographer of the new communication campaign of […]



Fedez wears Missoni Parfum pour Homme

Fedez, one of our favorite Italian singer-songwriter, chose to wear the newest fragrance for him by Missoni – Missoni Parfum pour Homme – and officially start his Winter in the right mood. Discover more on the fragrance.



Chiara and Valentina Ferragni wear NAJ OLEARI make up

Chiara and Valentina Ferragni, the most popular influencer on international scale, choose NAJ OLEARI per a very special night. An unforgettable smile thanks to Creamy Delight Lipstick, color 13 and deep eyes with Wear the Volume Mascara. Follow us on Facebook and Instagram and discover all our new products NAJ OLEARI Beauty.



A big cocktail party to relaunch NAJ OLEARI

NAJ OLEARI is back! Now it’s official. The Italian cult brand NAJ OLEARI has been officially relaunched in Milan in the night of September, 20th, during a cocktail party which took place in one of the most important historical perfumeries of the city, Mazzolari. The event saw the participation of a great number of people […]



Versace pour homme DYLAN BLUE won Vogue India Beauty Award

The Vogue India Beauty Award has been established as the benchmark for the best in beauty. In its eighth edition, it is recognised as the most relevant, credible and stylish of industry awards. This year, 13 judges put more than 2,100 products across 40 categories through multiple rounds of rigorous testing. A panel of judges, including beauty […]




After the success with the FIFI Awards 2017 in New York, we have excellent news also from Spain. We are very happy to share that Moschino Pink Fresh Couture has won the VOGUE BELLEZA AWARD as BEST PACKAGING OF THE YEAR 2017. The ceremony has been hold today, June, 20th, at Casino De Madrid. We […]



FIFI AWARDS 2017 Moschino Fresh Couture won PACKAGING OF THE YEAR

We are glad to share with you that Moschino Fresh Couture won PACKAGING OF THE YEAR WOMEN’S by the Fragrance Foundation USA Awards 2017. NEW YORK, June 14th, 2017 – The Fragrance Foundation Awards honored the industry’s creative achievements at Lincoln Center’s Alice Tully Hall in New York City. Comedian Joel McHale hosted the star-studded […]



GQ Care Award 2017 for Versace Dylan Blue After Shave Lotion

Versace Dylan Blue After Shave Lotion received in Berlin the prestigious GQ Care Award 2017 during a gala dinner organized by the international male magazine of Condé Nast. Versace Dylan Blue After Shave Lotion has been awarded for being one of the best bath line products of the year. Discover more on Versace pour homme […]



Chiara Ferragni loves Missoni Eau de Parfum

An amazing shot about Missoni Eau de Parfum and Chiara Ferragni. The digital entrepreneur, Chiara Ferragni posts a picture of herself together with the fragrance Missoni Eau de Parfum directly from her new villa in L.A.!!! Discover more on Chiara Ferragni’s IG channel.



Moschine PINK Fresh Couture, a new floral fragrance

The story of the now world-famous ‘cleaning spray’ bottle moves on to the next chapter, with the captivating irony of the design continuing to cause a stir. Moschino PINK Fresh Couture is the new, fresh floral fragrance for her. Discover a brand new object of desire by Moschino here.



The Blonde Salad 4 Missoni Eau de Parfum

For the big launch of the fragrance Missoni Eau de Parfum in the US market, The Blond Salad, the inspirational platform under the creative direction of Chiara Ferragni, supported the exclusive promotion and sell in all American Bloomingdale’s stores. Discover the The Blond Salad communication for Missoni Eau de Parfum. Discover the fragrance for women, […]



The Blonde Salad 4 Missoni Eau de Toilette

Enter the beautiful world of The Blond Salad Crew, the inspirational platform under the creative direction of Chiara Ferragni, and discover the amazing blooming of the newest Missoni Eau de Toilette. A joyful and colorful animation that represents the floral soul of the latest fragrance for her by Missoni. Discover the blooming flowers of Missoni […]


Missoni Men’s Winter 2017 – WATCH THE FASHION SHOW

Composed Dynamism. Order materializes from disorder. Sculptural contours delineate geometrie figures. lntersecting lines contrast the material with the immaterial. Tonal glows and slumbering darkness surrender to the spirituous play of light. Missoni’s FW 2017 Menswear Collection draws inspiration from the concrete barriers, metallic enclosures, oxidized mazes and jutting appendages of the subterranean and industrial networks […]


Moschino 2017 Men’s and Women’s Pre-Fall – WATCH THE FASHION SHOW

PARAMILITARY The place: an ancient palazzo. The time: an indeterminate future. The collection: a curated clash between dystopia and hope presented by Moschino designer Jeremy Scott. For Pre-Fall and Menswear Fall/Winter 2017 Moschino is on a mission. The models emerge into the scarlet glow of digital clocks set to countdown. The collection is half artful […]


Versace Menswear FW 2017 – WATCH THE FASHION SHOW

“This is a collection about the different tribes of Versace men, and the powerful positivity that can happen when men from different places, different cultures join together.” Donatella Versace The brotherhood of Versace – the strength of individuals, the power of unity. Pride in identity, the coming together of clans, and the sense of belonging […]



Moschino Spring/Summer 2017 Advertising Campaign

Discover the Moschino Spring/Summer 2017 advertising campaign starring Gigi and Bella Hadid. Creative director: Jeremy Scott. Photographer: Steven Maisel. Stylist: Carlyne Cerf De Dudzeele. Hair: Guido Palau. Make up: Pat Mcgrath. Casting Director: Piergiorgio Del Moro. Discover more on Moschino Instagram.



The exclusive positioning of Dylan Blue on the Cathedral in Milan

One more year, one more Christmas. Once again, Versace highlights the power of its communication campaigns through one of the most exclusive positioning of all, on the Cathedral’s facades in Milan. A magnificent placement to wish to all the visitors happy holidays. Have a look to the suggestive picture.



Barbie and Moschino team up on third collaboration with Barbie & Ken giftset

Barbie reveals the Moschino Barbie & Ken Giftset rocking the same bold looks Jeremy Scott and Stella Maxwell wore to the 2015 MTV Video Music Awards. Once again, Moschino captures a colorful and whimsical look in Barbie size for adult fans everywhere. Barbie is wearing a gown from the Moschino Fall 2015 collection, featuring black […]


Discover the Versace Gift Factory 2016

Versace wishes you a merry Christmas through a new video just launched on its online channels. The Versace Gift Factory feautures its lastest fragrances for men and women, Versace pour homme Dylan Blue and Versace Eros pour Femme Eau de Toilette. Discover more and watch the video here.  


Donatella Versace opens Versace Palace in Dubai

After the opening of the first Versace Palace 16 years ago in Australia, Donatella Versace follows her brother’s vision and creates an authentic Italian experience in Dubai. “I love Dubai and wanted to bring here the real Versace dream”, says the creative director of the maison. The Versace Palace in Dubai is a 5 stars […]



Versace Eros pour homme won Cosmopolitan Men’s Classic Perfume Award

Versace Eros pour homme won the Cosmopolitan Men’s Classic Perfume Award in China. The Cosmopolitan Beauty Award is currently one of the most relevant recognitions for the beauty category and also known as “Beauty Oscar” in the country. The award’s ceremony has been hold in Shanghai last week and attended by more than 600 people, […]



Jeremy Scott applies his pop-culture to Google phone case

Jeremy Scott, creative director of the Moschino fashion house, collaborated with Google to create a line of 6 Live Cases for the Google Pixel Phone. Each case is covered by a cartoon print and give access to different technologies, among which the J’emoji keyboard created by the American director. New features will be added daily. […]



Fedez wear a Moschino total look at XFactor

Italian artist, songwriter & producer Fedez wear yesterday night a total look Moschino on the occasion of the Italian XFactor 10 live show on channel Sky Uno. Supported by his girlfriend Chiara Ferragni, the famous fashion blogger known worldwide, Fedez appeared with the latest Men’s Collection Fall Winter 2016 / 2017 designed by the Moschino […]


Bruce Weber will receive the Isabella Blow Award for fashion

Bruce Weber, the famous American photographer, director and producer of our latest ADV campaign for the new fragrance Versace pour homme Dylan Blue, will be honored next month by the British Fashion Council with the Isabella Blow Award for Fashion. This important recognition will be award to Bruce Weber for being one of the most […]



Donatella Versace received the Fashion Icon 2016 Award

VP and Artistic Director of the Versace maison, Donatella Versace, received the Fashion Icon 2016 Award at the Harper’s Bazaar Women’s of the Year ceremony in London. Discover the news of Versace Instagram.


Moschino Men’s Collection FW 2017 / 2018 will be presented in Milan

After presenting the Moschino Men’s wear Collection in London, Florence and L.A., Jeremy Scott, creative director of the maison, will take for the first time its next Men’s Collection FW 2017 / 2018 to Milan. During the next fashion week of January we will discover the Moschino Men’s look and a Women’s pre-collection. Save the […]


Bruno Mars dedicates his last song to Versace

The popular American singer and songwriter Bruno Mars dedicated his last song to Versace. The incredible music of the newest “Versace on the Floor” is going to become very quicly a huge success. Listen to “Versace on the Floor” by Bruno Mars.



3 brands, 4 winners in India

In the last month of October the Cosmopolitan Fragrance Awards 2016 took place in India. We are very happy to share with you that our brands were awarded for following categories and products: Best Floral Fragrance – Versace Bright Crystal Absolu Best New Fragrance – Moschino Fresh Couture Best Night Fragrance – Versace Eros Pour […]



Angela Missoni received the Visionary Design Award in NY

On November 1, 2016, MAD Ball convened leaders of the diverse fields of arts, design, architecture, real estate, finance, media, and fashion at the Museum of Arts and Design in New York. Angela Missoni and the family-run fashion house Missoni were honored with the Visionary Design Award for their pioneering multicolored aesthetic vision, their commitment […]



Nicole Kidman wears Atelier Versace

The Second Annual InStyle Awards took place yestarday, 24th October and honoree Nicole Kidman chose to wear Atelier Versace. The American actress was gorgeous in a look from the Atelier Versace Fall 2016 runway. She wore a black gown with gorgeous pale pink satin draped detailing cascading down the front and transitioning into a dramatic train, […]


Versus versace announces major partnership with global superstar Zayn

Versus Versace today announces a major collaboration and partnership with ZAYN. The artist will design a collection for the Versus brand, and will be the face of Versus in upcoming advertising campaigns. ZAYN will design a capsule collection of men’s and women’s clothing for Versus under the ZAYN X VERSUS label. ZAYN will develop the […]



EuroItalia presents new projects for 2017 at TWFA Cannes International Exhibition

EuroItalia demonstrated that it is one of the leading authorities in its field at the International Cannes Exhibition, organized by TWFA, the world’s biggest duty free and travel retail association. In an intensive five-day event, distributors and retailers from across the globe previewed the new projects that will be ready for launch in 2017. There […]



Fall/winter: the new Naj Oleari makeup look

Bold or natural, gothic or healthy glow effect. Naj Oleari winter/fall 2016/2017 makeup plays with contrasts. Purple lips and intense eyes underlined by graphic eyeliner or metallic smoky eyes. Girls with dewy apricot cheeks, glossy lips and a white eyeliner flick to brighten the eyes, create a look that is ethereal and romantic.



Missoni presents Women’s Collection SS 2017

Purity. Essential to the Missoni Summer 2017 Collection: characterized by an informal and relaxed elegance and exemplified in the tank dresses that adhere to the body. Overlays of ribbed headbands, sarong scarves and petite cardigans tied at the waist define silhouette.



Versace presented Women’s Collection SS 2017

Donatella Versace presented the women’s collection SS 2017 investing in the sports world more that one might assume. “Sportswear is the future of fashion”, declared the creative director of the maison.

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Moschino SS 2017: The Valley of the Dolls

Way before Barbie there were paper dolls: 2D, hand-drawn mannequins delivered on the page with their own illustrated wardrobes. For his Spring Summer 2017 Moschino collection, Jeremy Scott finds inspiration in this original game of cut and paste for girls of taste. Plus to muster that sweet, hard rush of insta-gratification for this season’s instantly-shoppable […]



Versace pour homme Dylan Blue: an incredible success!

Following the excellent results achieved during the International exclusive launch at Harrods, UK, the new fragrance for men by Versace, Dylan Blue launched at la Rinascente, Milan with incredible success. In two intensive weeks, Versace sold 1,400 units in the middle of August and Dylan Blue became an instant best-seller and market leader.



Versace introduces the new fragrance for men Dylan Blue

A fougère fragrance. Highly distinctive with a fragrant woody aroma based on the unique olfactory properties of precious natural ingredients and the latest generation of molecules. Dylan Blue is the essence of the Versace man today. It’s a fragrance full of character and individuality, an expression of a man’s strength and also his charisma. Discover […]


Eros pour Femme Eau de Toilette, the new sensual freshness by Versace

The primal power of a woman, captured in a radiant essence. A new legend from Versace, bursting with the passion of when Eros meets his true love, Pour Femme – but who’s seducing who? An invitation to surrender to desire, and to take control of life’s unstoppable forces. Discover the new fragrance of strength, individuality […]



Missoni Men’s S/S 2017

It soars above the rugged Cuchumatanes mountains, skirts the burning mouth of Volcán de Fuego, brushes the turquoise waters of Semuc Champey, glides through the lush Selva Lacandona rainforests and guards the golden Mayan Ruins of Tik’al. In ascent, a visually graphic abstraction of an unfurled terrain. In descent, an ever-magnifying profusion of color, texture […]


VERSACE F/W17 – “Chicago is my beat” a film by Bruce Weber

The actor Robert Mitchum once told me, “when you first get to a new town, always make friends with a Blonde”. Well, when I got to Chicago, I found my blonde in you, Donatella. I wanted us to visit this city together because of its rich history and the spirit of love and harmony you […]



Moschino spring 2017 Menswear Resort 2017 Womenswear

Jeremy Scott is proud to call LA home. So this year, he’s bringing not one, but two seasons of Moschino collections to his own backyard. Literally. This Moschino goddess’s silhouette is defined by flared pants, frock coats, bustier tops, cropped half-sleeve bombers, smoking jackets, maxi dresses and pant suits. Her gentleman companion has some serious […]


Missoni Eau de Toilette, the new fragrance for women

Fresh, luminous and feminine. Missoni Eau de Toilette is dedicated to a sensual, exuberant woman whose femininity truly stands out. A curious woman who is at the centre of her present, who lives outside of convention. A woman who is confident and wears this fragrance like a dress that slides right down her body, bringing […]



Moschino Fresh Couture wins JOY Trend Award 2016

Last night at a special gala event in Munich, Moschino Fresh Couture won the coveted JOY Trend Award 2016 in the beauty category. The annual awards are one of Germany’s most prestigious magazine awards for beauty, fashion and lifestyle, attended by industry guests and celebrities alike. Moschino Fresh Couture is the newest fragrance for women […]


How to be the perfect Moschino girl

Are you a girl laughing a little bit too loud and having too much fun?? Do you dance a little bit too hard and wear too much accessories?? So, you could be the perfect Moschino girl according to the Moschino fashion house creative director, Jeremy Scott. Discover the behind the scene of the latest fashion […]



Missoni Home: special installation for Milan Design Week 2016

Missoni Home inaugurated Milan Design Week 2016 with an exclusive event in the fashion showroom of Solferino Str., 9 in Milan. Knitown, imagined and designed for SPAZIO MISSONI by artist Aldo Lanzini, under the creative direction of Angela Missoni, is a surreal and abstract landscape of miniature architecture in pattern. A domestic skyline of varying […]


Precious textures and colours for the new Missoni women’s collection F/W 2016/17

Precious textures and colours, together with the Missoni savoir-faire, create a recipe for success for the new women’s collection F/W 2016/17. Draped, flowing soft clothes made of wool, jacquard, silk and cashmere, dress a contemporary and elegant woman. Leggings with very high heels, suits with slacks and soft jackets for day. Bolero, fringes, plissé jackets […]


Versace presents its new women’s collection F/W 2016/17

Trench, tailor-made coats, jackets, leather skirts, sequin sweaters, mini-dresses. The creative director of the Versace maison presentes for fall/winter 2016/17 a collection that is desirable and wearable for today’s women: strong, active, full of character. Donatella Versace definitively achieved her aim with a runway full of colours and strong female empowerment with super models Mariacarla […]


Moschino women’s collection F/W 2016/17

This season Jeremy Scott went back to the Nineties – the 1490’s – and took his inspiration from the Falò delle Vanità (Bonfire of The Vanities) that befell the people of Florence. In reference to the bonfire of all things vain and decadent, Scott got literal with the references, burning some of his most iconic […]


F/W men’s collection 2016: Missoni travels throughout the Indian Ladakh Region

A man travelling throughout the Indian mountains, together with his warm knitwear from Missoni. Elegant suits made of wool, shirts, cardigans, scarfs and coats. The Missoni man presented for F/W 2016 by its creative director, Ms. Angela Missoni, is a cultured and romantic man wrapped in the zig zag colored patterns inspired by traditional fabrics.


Versace Universe: the future is now, the new F/W men’s collection 2016

The fashion house Versace presented its new F/W men’s collection 2016 focusing on space, the ultimate expression of the future. Glowing fiber-optic tracksuits, sweaters with light-up piping, metallic trenches, Prince of Wales suits, cashmere coats, wool sweaters, embellished slacks, and MA1 bomber jackets inlaid with archive Versace astrology print silk. Futuristic dressing for the sartorial […]


London Fashion Week: Moschino menswear F/W 2016 collection

The new Moschino menswear F/W 2016 collection was fashioned following a meeting with Jeremy Scott and British artists Gilbert & George and his love for the way they created depth and movement in the clothes depicted in their monumental body of work, The Pictures; large scale photo works featuring contrasting dark indentations of shadow and […]



The Milan Duomo wears Versace Parfums

During the Christmas period, the advertising campaign for the Versace fragrances Eros and Eros Pour Femme will be featured on the Duomo’s façade. Eros, the majestic God of Love, and its Passion magnificently displayed for all the public to see.


The Ultimate Missoni Dress

Angela Missoni re-worked a Missoni dress from 1997 for the launch of the new Missoni Eau de Parfum. The dress worn by the seductive Elisa Sednaoui in the commercial directed by Oscar-winning director Paolo Sorrentino, is an absolute sneak peak of the Fall 2016 collection from the windows of the Milan and Rome boutiques. “I […]


An illustrated Eau de Parfum

What makes a Missoni perfume special? Here are the interpretations of a few illustrators. It is difficult to talk about Missoni Eau de Parfum in only a few words. For every fragrance worthy of respect, there is a world of references, made up of a mix of unique and special notes. Missoni’s is made up […]



Versace Yellow Diamond Intense wins Cosmo Beauty Award 2015

Versace Yellow Diamond Intense has won the Cosmo Beauty Award 2015 in China for the category Fragrance. Each year Editors from Cosmopolitan select the very best beauty products across multiple categories in the annual Beauty Awards issues. This recognition is very important as Cosmopolitan tests the latest and greatest new products on the market and […]



Missoni’s new Advertising Campaign is directed by Oscar winner, Paolo Sorrentino

The new commercial ADV campaign for the fragrance Missoni EDP is directed by Paolo Sorrentino, Oscar winner at the 86th Academy Awards for the movie “The Great Beauty”. The model and actress Elisa Sednaoui is the face of this new communication and is full of character, sensuality, irony, joie de vivre and charm. Ms. Angela […]



Missoni presents its first fragrance for women in collaboration with EuroItalia

The fashion house Missoni presents its first fragrance for women in collaboration with EuroItalia. A sensual and ironic perfume dedicated to a woman whose femininity truly stands out and who is at the centre of her being. A woman who wears this fragrance like a dress that slides elegantly down her body. A world of […]

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Linda Evangelista is the ironic face of the new Moschino Fresh Couture ADV campaign

You see her behind glass, cleaning it. Linda Evangelista plays the role of a housewife in the new communication campaign for the fragrance Fresh Couture directed by Moschino’s creative director Jeremy Scott. A fresh and sparkling perfume for a feminine and sensual woman. A very special bottle, a household cleaner, that hosts a precious fragrance […]



Jeremy Scott presents the most fascinating household cleaner ever

Jeremy Scott, creative director of the fashion house Moschino, presents his new fragrance Fresh Couture. A tempting and feminine perfume. A sparkling and irresistible essence, ironic and fun, that juxtaposes the most mundane and commonplace of all products, the household cleaner, with something so precious – the juice of a luxury brand’s fragrance. An elegant […]

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Donatella Versace presents the new ADV campaign for Versace Eros

An epic image dominated by a virile and vigorous man. Photographers Mert & Marcus, under the artistic direction of Donatella Versace, shot the ADV campaign of Versace Eros in London. It tells the story of an encounter of natural elements such as water, thunder and lightning, in which a man immerses himself. The perfection of […]



Jeremy Scott presents TOY, his first Moschino fragrance

Jeremy Scott presents the first Moschino fragrance under his artistic direction: TOY. An intriguing and fresh perfume hidden inside a soft teddy bear, an iconic emblem for the brand. An unusual but unique container. It’s a soft, velvety teddy bear that you want to hold, plunge your head into it, and take everywhere with you! […]



Versace Eros Pour Femme: the primal power of a woman, captured in a radiant and sensual Eau de Parfum

A new legend from Versace, bursting with the passion of when Eros meets his true love, Pour Femme. Attraction, desire, passion. The new fragrance for women by Versace is the ultimate in power and seduction. A captivating and elegant fragrance full of strength and character. The golden bottle is crafted with the mythological codes of […]



Eros, the God of Love, seduce though the virility of the new Versace fragrance

Love, passion, beauty and desire. These are the key concepts of the new men’s fragrance by Versace. The perfection of the male body is fused with the allusion to Greek mythology and classic sculpture. Eros, God of Love, represents a strong and sensual perfume, a luminous and fresh essence, virile and elegant. The colour of […]

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